Tailor-made clothesMade-to-measure clothes
ANNE SPANG  Quality  Vision and Values  Company Name, Logo and Visual Identity 
Company Name, Logo and Visual Identity
The company name, the logo and the visual identity of ANNE SPANG has been given high priority. Basically, the quality of our physical product – the clothes, the fabrics, the fit and the design – must be the finest possible, but we define our product a lot broader than that.

To build a strong brand and differentiate it, it is very important to us that the entire product identity created by the name, the logo, the packaging, the delivery time, the service etc. is the very best, too.

ANNE SPANG is named after one of the two founders of the company, Anne Mette Spang Sprunk-Jansen, who got the basic business idea for the company more than 8 years ago back in year 2000. The name is chosen as it is relevant, catchy and suitable both in Denmark and internationally.

The visual identity and the logo of ANNE SPANG are created by one of the very best Danish advertising agencies, Co + Høgh. Co + Høgh is an innovative full-service advertising agency founded in 2005 by Gaute Høgh, which used to be half of the duo behind the agency called Kunde og Co.

The ANNE SPANG logo includes ANNE SPANG in slanting writing, the pay-off ”Made-To-Measure Clothes”, which short and exactly tells what this company offers, plus our characteristic monogram made by the initial letters A and S. The company colours of ANNE SPANG are black and white and the “hard” black and white look is softened by the contrasting colour pistachio green, for example at our web site.

The visual identity and the logo of ANNE SPANG are classic and stylish to match our product and target group and to reflect the high quality and classic style of the brand. 
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ANNE SPANG · Vasevej 2 · 2840 Holte, Denmark · Tel.: +45 58 543 543 · customersupport@annespang.com · CVR 34528799 · Legal Notice · Terms · ANNE SPANG © 2008 - 2013